Benjamin Moore has made color matching easier than ever with its new ben Color Capture iPhone application. Take a picture of anything that has the "perfect-colour-you've-been-looking-for" with your iPhone, and with your new ben™ Color Capture™ app, tap the "match" key. In just seconds, a strip of colors pop up under your photo with the closest paint color match highlighted. Give your phone a simple shake and your ben app will give you four coordinating colours that create a perfectly harmonizing palette based on your original colour choice. Your color favorites can be saved and enlarged to the size of the iPhone screen for easier viewing.
The ben app let's you access the full spectrum colour wheel, too, which you can expand or contract by fingertip control to zoom in on whatever colour interests you. Another tap and you'll have that translated into a Benjamin Moore colour that's saved to your favorite file.
Once you've found that perfect colour, you won't have to waste a minute getting started on your project; the app connects to your iPhone's GPS to locate your nearest Benjamin Moore retailer from wherever you're at.
Download your free ben Color Capture app from the AppStore Web site,
www.apple.com/iphone/appstore;
search for ben and select to install. Then get busy capturing any colour that catches your eye - anytime, anywhere.
